> ## Documentation Index
> Fetch the complete documentation index at: https://docs.obvlo.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Embeddable Widget (Trip Planner)

> Onboard Embeddable Widget rollout from planning through launch readiness.

Use this guide to plan Embeddable Widget rollout with clear ownership across onboarding, implementation, and launch.

## Who should use this page

* **Customer teams:** use this page for rollout planning, ownership, and launch readiness.
* **Developers:** use [Widget quick start](/embed-widget/quick-start) for implementation and configuration.

## What this product is

Embeddable Widget (Trip Planner) is the embeddable Obvlo experience inside your existing website. It keeps users on your site while they explore local recommendations.

## Best use case

Use the Widget when you want Obvlo content inside your existing website without sending users to a separate experience.

## What to align before setup

* Target pages for launch (for example, homepage or destination pages)
* Destination scope and content readiness
* Brand presentation expectations on the host site
* Internal owner for website release and launch testing sign-off

## Rollout milestones

<Steps>
  <Step title="Confirm placement and launch scope">Agree which pages will host the Widget and which destinations will be activated first.</Step>
  <Step title="Confirm content approval is complete">Content should be reviewed and approved before the Widget goes live.</Step>
  <Step title="Confirm implementation owner and timeline">Identify who owns the technical setup and agree a target launch date.</Step>
  <Step title="Run launch checks">Validate the Widget across key devices and browsers before opening to guests.</Step>
</Steps>

## Who does what

* **Your team** owns page placement, release planning, and sign-off.
* **Obvlo** supports onboarding, implementation guidance, and escalation.

## Technical setup

For implementation steps and configuration details, use the [Widget quick start](/embed-widget/quick-start).

## Related FAQs

| Question                                                        | Answer                                                                                                                                                                                                                                                  |
| --------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Can I customise the widget to fit my brand?                     | Yes. You can configure colours, images, logos, and supported fonts. See [Configuration reference](/embed-widget/configuration-reference).                                                                                                               |
| How do I ensure the widget is functioning correctly on my site? | Run an end-to-end check across key devices and browsers before go-live.                                                                                                                                                                                 |
| How do personalised recommendations work?                       | Recommendations are ranked and filtered by traveller inputs (traveller type, interests, trip type), external factors (weather, time of day, time of year), and editorial priority — Featured guides rank above non-featured guides across all channels. |
| Does the widget support analytics tracking?                     | Yes. Google Analytics is automatic. For other providers, add a JavaScript event listener. See [Analytics events](/embed-widget/quick-start#analytics-events).                                                                                           |
| Where do I find my `host-id`?                                   | In the Portal, go to Destinations. The value is listed under the Destination ID column. See [Widget quick start](/embed-widget/quick-start#required).                                                                                                   |
| Can I display a specific guide when the widget loads?           | Yes. Use the `guide-id` or `neighbourhood-id` attribute. See [Configuration reference](/embed-widget/configuration-reference).                                                                                                                          |

## Related pages

* [Getting Started](/getting-started/start-here)
* [Widget quick start](/embed-widget/quick-start)