> ## Documentation Index
> Fetch the complete documentation index at: https://docs.obvlo.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Microsite

> SEO, GEO, and AEO pages served on your domain.

## Overview

Microsite publishes destination content on your own domain. In Portal, this appears as HTML Pages.

Use this page to see what Microsite covers and where to go next.

<Info>
  Integration level: Low integration. Obvlo hosts and maintains pages, your team manages content and publishing through Portal.
</Info>

## Search model

<Tabs>
  <Tab title="SEO">
    Pages are served as HTML, which helps search engines crawl and index content.
  </Tab>

  <Tab title="GEO">
    Content is structured for generative search, so AI tools can reference it in travel answers.
  </Tab>

  <Tab title="AEO">
    Clear headings and direct answers help answer engines find and use your content.
  </Tab>
</Tabs>

## Setup

Microsite starts with domain or URL path setup in Portal. In most cases, Obvlo sets this up with your team.

This setup creates the foundation for strategy, content generation, page editing, and publishing.

## Workflow at a glance

```mermaid theme={null}
%%{init: {'theme':'base', 'themeVariables': { 'primaryColor': '#dac4a0', 'primaryTextColor': '#2b2b2b', 'primaryBorderColor': '#bd9656', 'lineColor': '#bd9656', 'clusterBkg': '#f5ead9', 'clusterBorder': '#bd9656' }, 'flowchart': { 'padding': 20, 'nodeSpacing': 30, 'rankSpacing': 40 } }}%%
flowchart TB
    subgraph S1["1. Setup and context"]
        direction LR
        a1(Domain setup) --> a2(Brand tone)
    end
    subgraph S2["2. Strategy"]
        direction LR
        b1(Content brief) --> b2(Targets)
    end
    subgraph S3["3. Content and page management"]
        direction LR
        c1(Sitemap) --> c2(Content generation) --> c3(Site Editor)
    end
    subgraph S4["4. Integration and delivery"]
        direction LR
        d1(Integration options) --> d2(Delivery setup)
    end
    subgraph S5["5. Reporting and visibility"]
        direction LR
        e1(Performance reporting)
        e2(Visibility reporting)
        e3(Data sources)
    end

    S1 --> S2 --> S3 --> S4 --> S5

    style S1 fill:#f5ead9,stroke:#bd9656,stroke-width:1px,rx:12,ry:12
    style S2 fill:#f5ead9,stroke:#bd9656,stroke-width:1px,rx:12,ry:12
    style S3 fill:#f5ead9,stroke:#bd9656,stroke-width:1px,rx:12,ry:12
    style S4 fill:#f5ead9,stroke:#bd9656,stroke-width:1px,rx:12,ry:12
    style S5 fill:#f5ead9,stroke:#bd9656,stroke-width:1px,rx:12,ry:12
```

Obvlo's implementation team builds your Microsite for you from start to finish. Along the way, they work directly with different parts of your team, depending on the stage:

* For strategy, and for content and page management, Obvlo works with your marketing team to agree the approach and review pages before they go live.
* For integration and delivery, Obvlo works with your technical team to get Microsite connected and live on your domain.
* For reporting and visibility, Obvlo sends quarterly reports. You can also check on reporting and visibility whenever you'd like.

## Core capabilities

### 1. Setup and context capabilities

Define domain, brand context, and tone direction.

<CardGroup cols={2}>
  <Card title="Domain setup" icon="map-pin">
    Configure the domain or URL path where Microsite pages are served.

    [Learn more](/product/delivery/microsite/domain-setup)
  </Card>

  <Card title="Brand tone" icon="palette">
    Define the style, voice, and presentation direction for your Microsite.

    [Learn more](/product/delivery/microsite/brand-tone)
  </Card>
</CardGroup>

### 2. Strategy capabilities

Set your content brief and targets.

<CardGroup cols={2}>
  <Card title="Content brief" icon="file-text">
    Set business goals, audience direction, and priority content pillars.

    [Learn more](/product/delivery/microsite/content-brief)
  </Card>

  <Card title="Targets" icon="bullseye">
    Define search targets and focus areas that shape the site structure.

    [Learn more](/product/delivery/microsite/targets)
  </Card>
</CardGroup>

### 3. Content and page management capabilities

Build structure, generate content, and manage pages.

<CardGroup cols={3}>
  <Card title="Sitemap" icon="map">
    Turn strategy into a page structure for your Microsite.

    [Learn more](/product/delivery/microsite/sitemap)
  </Card>

  <Card title="Content generation" icon="sparkles">
    Generate and review page content based on your approved strategy.

    [Learn more](/product/delivery/microsite/content-generation)
  </Card>

  <Card title="Site Editor" icon="pencil-line">
    Manage pages, review sections, and open Page Editor for day-to-day updates.

    [Learn more](/product/delivery/microsite/site-editor)
  </Card>
</CardGroup>

### 4. Integration and delivery capabilities

Configure delivery and publishing workflow.

<CardGroup cols={2}>
  <Card title="Integration options" icon="plug">
    Choose the delivery setup that fits your website stack.

    [Learn more](/product/delivery/microsite/integration-options)
  </Card>

  <Card title="Delivery setup" icon="send">
    Configure how content is served to live website visitors.

    [Learn more](/product/delivery/microsite/delivery-setup)
  </Card>
</CardGroup>

### 5. Reporting and visibility capabilities

Review outcomes and search performance.

<CardGroup cols={3}>
  <Card title="Performance reporting" icon="line-chart">
    Track engagement and site outcomes after launch.

    [Learn more](/product/delivery/microsite/performance-reporting)
  </Card>

  <Card title="Visibility reporting" icon="search">
    Review SEO, GEO, and AEO visibility trends over time.

    [Learn more](/product/delivery/microsite/visibility-reporting)
  </Card>

  <Card title="Data sources" icon="database">
    See what feeds your Microsite reporting.

    [Learn more](/product/delivery/microsite/data-sources)
  </Card>
</CardGroup>

## What to explore next

* [Site Editor guide](/product/delivery/microsite/site-editor)
* [Portal onboarding guide](/onboarding-guides/portal-onboarding-guide)
* [Portal product overview](/product/management/portal)
* [HTML pages features](/product/delivery/html-pages-features)
* [Measure: AI Search Visibility](/product/insights/ai-search-visibility-measure)
* [AI Visibility Health Check methodology](/product/insights/ai-visibility-health-check-methodology)

## Related

* [Portal](/product/management/portal)
* [Reports](/product/insights/reports)
* Other delivery options: [Web App](/product/delivery/web-app), [Embeddable Widget](/product/delivery/embeddable-widget), [API](/product/delivery/api), [Partner Integrations](/product/delivery/partner-integrations)


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